Author: Hailey Cohen

Looking ahead to 2026–2028, California’s housing market is showing signs of steadying, with home prices projected to rise by 2.5% to 4% per year. For those of us on the Central Coast—especially here in Paso Robles—this means more balance and opportunity. Inventory is increasing and mortgage rates are holding steady, which is opening up more choices for buyers who’ve been eager for a foothold. Still, affordability is a real challenge, and it’s pushing many toward entry-level homes and more budget-friendly neighborhoods. As someone who’s both grown up here and spent over a decade guiding investors and second-home buyers, I know how important it is to approach these shifts with both clarity and confidence. Whether you're looking to invest, relocate, or just find your next home, understanding these changes is key to making smart moves in our unique market.

When it comes to affordability in California, Tulare County is setting the pace. Cities like Porterville are especially noteworthy, with a median home value of $325,000 and rents at $1,358. Tulare’s overall cost of living is 27% lower than the state average, while Visalia stands out for its accessible housing options close to some of our most beautiful national parks.

As someone who’s spent over a decade guiding buyers and investors through Central Coast markets, I’m always paying attention to where true value can be found across our state. Knowing the unique character and affordability of different communities is key—whether you’re searching for a primary residence, a second home, or the right investment fit. These insights shape the strategies I use every day for my clients, rooted in a lifetime of local knowledge and a coach’s determination to help you reach your goals.